Do you pay attention to fonts? Ryan and I watched Helvetica, a film about the font Helvetica. There is much discussion over the font's merits- too pedestrian or perhaps just the answer for grounding excellent design? This was the font that cleaned up design in the 50s and got straight to the point after the recent world wars.
I have been using Helvetica for a while now on the blog, but I rarely use it in design at my office. Do you have any feelings about font?
Font vs. Typeface. http://www.publish.com/c/a/Graphics-Tools/Font-vs-typeface/
ReplyDeleteBut more importantly, only silly typefaces like that papyrus are pedestrian. Designers can let any text soar with a typeface like helvetica
I thought of you through the whole documentary.
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